Moosend alternatives
People leave Moosend over its renewal and refund terms, the missing free plan, or a need for texting, a Shopify app or more than five seats. Nine tools for opted-in lists, grouped by what you need next.
The short answer
My company, Reachkit, builds cold email software. It writes to prospects from separate inboxes and doesn’t run newsletters, so you won’t find it among the nine below. All prices date from October 2026 and come from the vendors’ sites; where a vendor prints only its entry price, Moosend included, the entry names the review sites behind higher tiers.
Moosend still does plenty well: uncapped sends from $9 a month, email credits that never expire, and about 4.6 from G2 and Capterra reviewers, who praise its ease of use and price. Pick by what’s pushing you out:
- A free plan: Sender, whose free tier goes up to 2,500 subscribers.
- A smaller bill at 5,000 to 10,000 subscribers: EmailOctopus.
- Free to start, unlimited seats later: MailerLite.
- Unlimited sends like Moosend, plus webinars: GetResponse.
- Texting and transactional email in one account: Brevo.
- Phone support and events from Moosend’s own parent company: Constant Contact.
- A Shopify store: Omnisend.
- Automations that branch, next to a sales CRM: ActiveCampaign.
- An agency with many clients or logins: Campaign Monitor.
Quick picks
| Tool | Pick it for | Entry price, October 2026 | Stands out for |
|---|---|---|---|
| Sender | A free plan | Free for 2,500; Standard $9/mo at 500 | 24/7 chat on every plan, Free included |
| EmailOctopus | A lower bill as the list grows | Free for 2,500; Pro from $9/mo, billed yearly | Unlimited users on Pro |
| MailerLite | Free start, room for a team | Free for 250; Comfort $12/mo at 500 | Official MCP server on every plan |
| GetResponse | Unlimited sends plus webinars | Free for 500; Starter $19/mo at 1,000 | Webinars for 100 attendees on Creator |
| Brevo | Texting and transactional email | 300 emails/day free; Starter $9/mo for 5,000 emails | Transactional email on every plan |
| Constant Contact | Phone help, SMS and events | Lite from $12/mo; no free plan | Refund window on the first monthly payment |
| Omnisend | Shopify stores | Free for 250; Standard $16/mo at 500 | Flows built on store order data |
| ActiveCampaign | Branching automation and a CRM | Starter $15/mo at 1,000, billed yearly | 30-day money-back for first-time direct buyers |
| Campaign Monitor | Agencies and large teams | Lite $11.70/mo at 500, billed yearly | Unlimited users on every plan |
For reference, Moosend Pro starts at $9 a month for 500 subscribers, with no send cap and no free plan.
Common problems
Why people look for a Moosend alternative
Three reasons, from Moosend's own pages and what reviewers report.
- Renewals and refunds
- Under Moosend's terms, fees paid can't be refunded and plans renew on their own unless you give written notice, email accepted, at least 60 days before the term ends; its FAQ also describes a cancel button. Unwanted renewals and refused refunds recur in its recent Trustpilot reviews: 2.9 from 85 in October 2026, with only 9 in the past year.
- No free plan, and extras by quote
- There's been no free Moosend plan since August 2022 (per Email Tool Tester's changelog), so once the 30-day trial ends the cheapest route is Pro at $9 a month for 500 subscribers. Pro includes 5 team members, and Moosend's plan table lists more seats, transactional email, a dedicated IP and SSO as add-ons with unpublished prices.
- Email only, and no Shopify app
- Moosend doesn't send texts itself, and its homepage refers SMS, social posting and events to Constant Contact. EmailVendorSelection reports that Shopify connects only through Zapier. Support runs 24/5 by email and chat, and Moosend's FAQ says two-factor login isn't offered.
1. Sender: best for a free plan that holds a real list
Entries 1 to 4 keep Moosend’s job, newsletters and automations to your own subscribers, and each adds a free plan.
Sender is email and SMS marketing for small businesses and online stores, run from Vilnius since 2012, with transactional email on every plan, Free included.
Cost in October 2026: Free Forever gives one user room for 2,500 subscribers and 15,000 monthly emails, with the Sender logo. Standard is $9 and Professional $15 a month at 500 subscribers; yearly billing currently saves 30%, labeled a Black Friday offer. Sender’s own pages disagree above that: 10,000 subscribers is $57 in a September 2026 blog post and $69 on Standard in its calculator.
Why switch to it:
- Live chat runs 24/7 on every plan, and the pricing page lists two-factor login on all of them.
- Professional adds SMS automation and SMS credits worth its monthly fee. Trustpilot shows 4.9 from 1,577 reviews.
What to weigh:
- Standard sends up to 12 times your list each month and Professional 24 times, so a newsletter sent every day of the month outgrows both.
- Sender checks each account before it can send, and suspensions dominate its few one-star reviews. Refunds come only if Sender ends the service without cause.
Moosend comparison: the same $9 at 500 subscribers, a free plan, and $57 to $69 at 10,000 against Moosend’s $88 (a review-site figure). Sender profile
2. EmailOctopus: best for a lower bill as your list grows
EmailOctopus is London-based email marketing for newsletters and small businesses, launched in 2014 and still independent.
Cost in October 2026: the free Starter plan takes 2,500 subscribers and sends 10,000 emails a month, for one user and with EmailOctopus branding. Paid Pro starts at $9 a month on a yearly plan; Email Tool Tester reads $10 monthly at 500 subscribers. A company blog post prices yearly Pro at $12 for 1,000 and $40 for 10,000, and Email Tool Tester has monthly billing at $31.50 for 5,000 and $44.50 for 10,000.
Why switch to it:
- Pro lets you add unlimited users, against five on Moosend Pro.
- Trustpilot gives it 4.8 from 344 reviews, and its terms promise at least 30 days’ email notice before a price change.
What to weigh:
- Pro’s monthly allowance is about 10 times your list: enough for two sends a week, not a daily one.
- There are no AI writing tools and no official MCP server, Email Tool Tester finds no A/B tests, and EmailOctopus vets new accounts before their first campaign.
Moosend comparison: at 10,000 subscribers billed yearly, $40 against Moosend’s $70 (a review-site figure). Moosend keeps unlimited sends, A/B tests and an AI Writer. EmailOctopus profile
3. MailerLite: best for a free start that grows into a team account
MailerLite is email marketing for small businesses and creators, owned by Poland’s Vercom since 2022.
Cost in October 2026: Free gives two seats and a 2,500-email monthly allowance for up to 250 subscribers. Paid plans begin at $12 (Comfort) or $25 (Power) for 500 subscribers, a tenth less yearly. For 5,000 subscribers, review sites read $49 on Comfort and $69 on Power, after a June 16, 2026 price rise.
Why switch to it:
- Power includes unlimited seats, and an official MCP server on every plan lets Claude or ChatGPT manage subscribers, campaigns and automations (sending through it needs a paid plan).
- HeyLite AI tools draft copy and time sends on paid plans. Trustpilot: 4.1 from 3,393.
What to weigh:
- Comfort’s monthly allowance is ten times the subscriber tier, with three seats, so daily senders end up on Power.
- About three in four of the newest one- and two-star Trustpilot reviews (October 2026) report a frozen or closed account, and policy suspensions get no refund under its terms.
Moosend comparison: a weekly newsletter to 5,000 people costs $49 on Comfort against Moosend’s $48, or $69 on Power if you mail daily. MailerLite may refund at its discretion within 30 days of the last charge; Moosend’s terms rule refunds out. See the MailerLite profile and MailerLite alternatives.
4. GetResponse: best for unlimited sends with webinars on top
GetResponse, founded in Poland in 1998 and based in Gdańsk, prices by contacts and never by sends, like Moosend.
Cost in October 2026: the no-cost plan carries a GetResponse badge and sends 2,500 newsletters a month to as many as 500 contacts. For 1,000 contacts the paid plans are $19 (Starter), $59 (Marketer) and $69 (Creator) monthly, and yearly billing cuts 18%. Email Tool Tester and Style Factory put 5,000 contacts at $54, $95 and $109.
Why switch to it:
- Creator runs webinars for up to 100 attendees next to the follow-up emails.
- Since October 5, 2026, any GetResponse account can connect Claude or ChatGPT through its official MCP server at no extra cost. Trustpilot shows 4.2 from 1,045.
What to weigh:
- GetResponse doesn’t issue refunds, and about three in four of its recent one- and two-star Trustpilot reviews are about billing.
- Starter has one automation workflow. Duplicates across lists are billed separately, and so are contacts you delete in the month you added them.
Moosend comparison: at 10,000 contacts, Starter’s $79 undercuts Moosend’s $88 (both review-site figures), but a second workflow means Marketer at $114, and the refund policy is no softer. See the GetResponse profile and GetResponse alternatives.
5. Brevo: best for texting and transactional email in one account
Entries 5 and 6 add channels Moosend doesn’t have.
Formerly Sendinblue, Brevo is a Paris company whose one login covers email, SMS, push, live chat and a sales CRM, plus WhatsApp on Professional. The price follows emails sent more than subscribers stored.
Cost in October 2026: Brevo’s free tier allows 300 sends a day, stores as many as 100,000 contacts and adds its logo. Paid tiers begin at $9 (Starter) and $18 (Standard) for 5,000 monthly emails, though low tiers also limit stored contacts (500 at 5,000 emails, 2,500 at 15,000). The cap lifts to 500,000 contacts at 20,000 emails: $32 on Starter, $69 on Standard. Yearly billing takes 10% off.
Why switch to it:
- Every Brevo plan can send transactional email through its API or SMTP relay; Moosend’s plan table lists that as a Moosend+ add-on or an Enterprise feature.
- SMS runs on credits priced by country, and paid plans include an MCP connection for ChatGPT and Claude.
What to weigh:
- Its terms rule out refunds of prepaid or unused fees, and subscriptions renew automatically.
- On October 30, 2026, 8 of the 20 one- and two-star Trustpilot reviews on the first page were about suspended accounts. Its score is 3.8 from 7,249.
Moosend comparison: 5,000 subscribers mailed four times a month fit the 20,000-email tier at $32 on Starter (with the Brevo logo) against Moosend’s $48. Mail them twice a week, about 43,000 emails, and Brevo’s price list says $56 on Starter or $97 on Standard. See the Brevo profile and Brevo alternatives.
6. Constant Contact: best for phone help, SMS and events from Moosend's parent
Constant Contact, the Massachusetts company that bought Moosend from Sitecore in June 2025, has sold email marketing to small businesses and nonprofits for more than 30 years by its own count.
Cost in October 2026: the starting prices for the smallest list are $12 (Lite), $35 (Standard) and $80 (Premium) a month, and prepaying 12 months saves 15%. A third-party ladder (September 2026) puts 5,000 contacts at $80, $110 and $200. Sends are capped at 10, 12 or 24 times your tier; extra sends cost $0.002 each instead of stopping.
Why switch to it:
- Even Lite includes a live onboarding session and support by phone and chat. SMS is a US add-on from $10 a month, with 500 messages included on Premium.
- New paying customers can get their first monthly payment back within 30 days by phoning Billing, once they’ve uploaded contacts and sent an email.
What to weigh:
- Prepayments aren’t refunded, and recent one- and two-star Trustpilot reviews center on billing, price rises and cancelling, which can take a call to Billing. The overall score is 4.0 from 2,119.
- No free plan, and the no-card trial’s length isn’t published.
Moosend comparison: you pay more, $80 on Lite for 5,000 contacts against $48, and get SMS, events, social posting and a person on the phone. See the Constant Contact profile and Constant Contact alternatives.
7. Omnisend: best for a Shopify store
Omnisend sells email, texting and web push to online stores and was founded in Lithuania in 2014. Data from Shopify, WooCommerce, BigCommerce, Wix and others feeds its welcome, abandoned-cart and post-purchase flows.
Cost in October 2026: the free tier is 250 contacts and 500 emails monthly. Standard is $16 a month at 500 contacts and sends up to 12 emails per contact; Pro is $59 and covers up to 2,500 contacts with fair-use unlimited email. For 10,000 contacts, Kanal and Email Tool Tester both report $132 on Standard and $150 on Pro. Texting has been Pro-only for new accounts since May 4, 2026, charged per message.
Why switch to it:
- Support by chat and email is around the clock on all plans, the free one too, and its MCP server for ChatGPT and Claude is on every plan as well.
- Store owners rate it 4.7 from 3,197 reviews on the Shopify App Store; Trustpilot shows 4.4 from 510.
What to weigh:
- Buyers who never opted in count toward the bill once they get an automated message.
- Billing is monthly only, apart from a one-time 30% discount for prepaying your first three months.
Moosend comparison: EmailVendorSelection reports Moosend reaches Shopify only through Zapier; Omnisend’s Shopify app has been listed since 2014. A 10,000-contact store pays $132 on Standard against Moosend’s $88, and WooCommerce or Magento stores, which Moosend connects natively, have less reason to move. Omnisend profile
8. ActiveCampaign: best for branching automation next to a sales CRM
Entries 8 and 9 go past Moosend in one direction: deeper automation, or more people per account.
ActiveCampaign, founded in Chicago in 2003, is built around automations that split by what each contact does next, with a sales CRM, SMS and WhatsApp sold as add-ons.
Cost in October 2026: ActiveCampaign quotes yearly billing at 1,000 contacts: $15 for Starter, $49 for Plus, $79 for Pro and $145 for Enterprise per month; review sites read Starter at $19 billed monthly. At 10,000 contacts on a yearly plan, Venture Harbour’s figure for Plus is near $189 a month. No free plan; the 14-day trial needs no card.
Why switch to it:
- Pro times each email to the contact’s predicted best hour, swaps content by condition and attributes conversions; the Enhanced CRM add-on brings deal pipelines and lead scoring.
- A 30-day money-back guarantee covers anyone buying direct for the first time, a revocable promotion since February 2026. Its MCP server lets Claude or ChatGPT update contacts and create and send campaigns.
What to weigh:
- On accounts opened from November 3, 2025, unsubscribed and bounced contacts count toward the plan too. Plans include 10 to 15 sends per contact a month, with $0.005 charged per extra send.
- Getting a person on the line is a recurring Trustpilot complaint; the score there is 2.8 from 1,458.
Moosend comparison: at 10,000 contacts on yearly billing, Plus near $189 against Moosend Pro near $70 (review-site figures for both): a move for automation depth and a CRM, not for the bill. See the ActiveCampaign profile and ActiveCampaign alternatives.
9. Campaign Monitor: best for agencies and teams past five seats
Campaign Monitor, part of Marigold, is known for its templates and for agency accounts that give each client a sub-account with markup options.
Cost in October 2026: on yearly billing for up to 500 contacts, the pricing page shows $11.70 (Lite), $27.90 (Essentials) and $153.90 (Premier) a month. Paying monthly, third-party trackers read $13, $31 and $171 at that size and $75, $117 and $203 at 5,000. Lite caps sends at five times the tier, while the two higher plans send without a cap.
Why switch to it:
- Users are unlimited from Lite up, where Moosend Pro stops at five and quotes extra seats.
- Some agency accounts show earnings and markup in the metrics dashboard, and plans switch without a penalty or minimum term.
What to weigh:
- The same subscriber on two lists is billed as two, tier upgrades happen on their own, phone support comes only with Premier, and there’s no official MCP server.
- Recent Trustpilot complaints include accounts deleted after a period of inactivity with no email warning. The score there is 2.2 from 200, against 4.5 on Capterra.
Moosend comparison: uncapped sending to 5,000 contacts costs $117 on Essentials against Moosend’s $48; the extra buys seats and client accounts. Campaign Monitor profile
How to choose
Match the tool to your reason for leaving, then price it at your list size and how often you send:
- The billing terms pushed you out. Read refund rules first. ActiveCampaign (first-time direct customers) and Constant Contact (first monthly payment) have 30-day money-back terms, and MailerLite may refund within 30 days at its discretion. Sender, GetResponse and Brevo rule out refunds in normal cases, so pay monthly until you’re sure.
- You want a free plan. Sender or EmailOctopus up to 2,500 subscribers, GetResponse up to 500.
- You mail every day. Stay on Moosend, or pick GetResponse or MailerLite Power, which don’t cap sends either.
- You want texting. Brevo, Sender, Omnisend Pro or Constant Contact.
- You sell on Shopify. Omnisend.
- Your automations branch or feed a sales team. ActiveCampaign.
- You run lists for clients. Campaign Monitor.
Sender, EmailOctopus and MailerLite review new accounts before the first send, so get approved while Moosend still runs.
Moosend alternatives FAQ
What's better than Moosend?
That depends on why you're leaving. Sender and EmailOctopus have free plans for 2,500 subscribers, and at 10,000 EmailOctopus charges $40 a month billed yearly (October 2026). Brevo and Constant Contact add SMS, Omnisend suits Shopify stores, ActiveCampaign suits branching automation and Campaign Monitor suits agencies. For daily sending, Moosend stays cheaper than most.
Does Moosend have a free plan?
No. Email Tool Tester's changelog dates the end of Moosend's free plan to August 2022. New accounts get 30 days free instead, without a card and capped at 1,000 contacts, then choose Pro (from $9 a month for 500 subscribers) or email credits from $350. As of October 2026, Sender, EmailOctopus, GetResponse, MailerLite and Brevo all offer free plans.
Is Moosend reliable?
As a business, yes: Moosend Ltd is registered in London, has its roots in Athens, and has belonged to Constant Contact since June 2025. G2 and Capterra listings show about 4.6, with praise for ease of use and price. Trustpilot is lower at 2.9 from 85 reviews (October 2026), with about half of the newest on billing, renewals or refunds, though only 9 arrived in the past year.
What is the best free email marketing tool?
It depends on your list size. Free tiers in October 2026: Sender, 2,500 subscribers with 15,000 monthly emails; EmailOctopus, 2,500 with 10,000; GetResponse, 500 contacts with 2,500 newsletters; MailerLite, 250 with 2,500. Brevo stores up to 100,000 contacts free but caps sending at 300 emails a day.
Is there a cheaper alternative to Moosend?
At some list sizes, yes. By review sites' 2026 readings, EmailOctopus Pro costs $31.50 a month at 5,000 subscribers against Moosend's $48, and GetResponse Starter $79 at 10,000 against $88. Each limits something Moosend doesn't: EmailOctopus sends about 10 times your list monthly, and Starter has one automation workflow. For daily sends, Moosend usually stays cheaper.
How do I leave Moosend without paying for another year?
Start with your renewal date. Moosend's terms renew subscriptions automatically, ask for written notice (email accepted) at least 60 days before the term ends, and make fees non-refundable. Its FAQ also describes a cancel button in Billing that takes effect when the paid term ends. Doing both well before the renewal covers either reading.
My take
I wouldn’t leave Moosend over price alone. Unlimited sends from $9 a month are cheap for a list you mail often; at 10,000 subscribers only Sender, EmailOctopus, GetResponse and, for occasional sends, Brevo come in under it, each with a limit Moosend doesn’t have. I’d move for a free plan, texting, a Shopify store, deeper automation or many logins.
If the renewal terms are your reason, read the next vendor’s refund page before you prepay: only ActiveCampaign and Constant Contact publish money-back terms, and both are for new customers. And if your list is prospects who never signed up, none of these nine will send to it: that outreach runs from separate domains and inboxes, the setup I built Reachkit around (how that works).
Related: the Moosend profile.